Shop: This Boulder-based shop, fringeouterwear.etsy.com, sells sassy, handmade hats, scarves, “fisticuffs” and other accessories out of alpaca fabric blends. Fringe’s styles are young, edgy and high-quality, sometimes using the rarest yarns available. All designs are original. In fact, the artist says she doesn’t really know how to read patterns and is self-trained. In other words, she crochets “off the hook.”
The face behind the shop: Carrie McWithey, of Boulder, learned crochet in college, about 12 years ago. Immediately after making her first hat, someone asked to buy it from her. A couple of years later, a friend told her about Etsy.
“Etsy felt so good,” she says. “Why would I want to have a site all alone out there in the giant Internet-iverse when I could have a store clustered up next to hundreds, thousands, of others that are connected to mine? Community.”
Price range: $45 for a sale red plaid scarf to $169 for a custom hat, scarf and arm-warmer set. You pick the colors and the yarn, with a few exceptions.
Favorite items: The “Grass Blades Alpaca Scarflette,” $70. Lime green with four bright knitted flower accents. And the “Hi Ho Berry Oh” hat and set, $139. This is a custom order: hand-crocheted brim hat, wrist warmers and scarf, made out of wool, alpaca and synthetic blend.


Photos by Bryon Parsons, Bright Boy Photo.
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